Competence : Jeschenko MedienAgentur

“It’s hard enough to built up an image. If you got one, you should learn to appreciate it.” Rudolf Jeschenko

A trademark is still the symbol in which customers put their trust.

“Give me ab enough lever, and I will lift the world off its hinges.” Archimedes

Image means income.

“Good Company. Good people. Good news.” Claim of Japanese Corporation

Information can motivate.

“Big bank buildings are unimportant. A company’s most important facá de is its website.” Bill Mitchell, Massachusetts Institute of techology

The more money flows are digitised, the greater the need for analogue comunication.

“People dont’t look for the meaning of life, they look for the experiences.”Joseph Campbell

Press events are emotionalised information.

“The market is regulated by an invisible hand.” Adam Smith

When it comes to getting new products and services onto the market and to the buyer, an exhibition is often the first step.

“Everyone should have the opportunity to travel.” Thomas Cook, founder of the first travel agency

Nondescript “blue-skies PR” is no way to go about presenting appealing, informative tourism communication.

“All government rests upon opinion.” David Hume

Freedom of the press is the heart of every democracy.

“Stop the press.” Joker, Batman’s adversary

Presenting a few examples of crisis management in industries and companies in this section would in itself be a faux-pas regarding the customers involved.

“nobody even knows what it means.” Tim Berners-Lee, founder ob web 2.0

The internet, an infinite number of facets and possibilities for state-of-the-art communication.

“Nothing is creativ, unless it sells.” advert wisdom

Advertising is the art of seduction.

“Planet Earth has got a fever – and the fever’s rising.”
Albert “Al Gore, in his speech of acceptance of the Nobel Peace Prize

Every step we take out into the world involves the generation of CO₂.